Image rights licensing has emerged as a major issue for sports persons. Trademark owners use licensing programmers to generate revenue and to increase brand awareness, and sports persons who have attained a degree of market status can also create trademarks to enhance their image rights.
Image rights license agreements must be prepared by suitably qualified legal experts. Drafting licensing agreements with our legal advisors is our core business. Image rights licensing contracts should include appropriate provisions on term and territory, royalty payments, performance and reporting audits, withholding tax issues, protection and quality control.
Image Sportivo Internationale understands that it is important to ensure full compliance with these agreements by the licensees. The image rights royalty stream is often not actively managed and in most cases it depends on the accurate self-reporting of the licensee. Pro-active monitoring of the licensee’s performance will ensure full compliance with the agreements.
Image Sportivo Internationale will assist sports persons with the legal and financial management of their licensing agreements and manage contract compliance, including royalty collection, due dates and reminders, thereby monitoring licensee performance.